Fear and Hope in Presentation Skills

Fear and Hope in Presentation Skills

Jul. 22, 2008 by

I am still holding my ground against Ford Harding.  We have been debating the relative merits of raising FUD (fear, uncertainty, and doubt) in persuasive arguments, or GOG (greed, opportunity, and glory.) For previous exchanges, please click on Fud, Gog, Ethics

Scientific Presentations: Hitting the Audience in the Heart

Scientific Presentations: Hitting the Audience in the Heart

Jun. 30, 2008 by

Here’s the scenario. A bio-tech company will fly to Paris to convince influential French physicians to use their compound-in-development in clinical trials. The company has invited the French doctors to a nice meeting room in a nice hotel and plans

Pascal’s Wager and Public Speaking

Pascal’s Wager and Public Speaking

Jun. 27, 2008 by

Blaise Pascal was a 17th century French mathematical genius who spelled out the laws of probability more clearly than anyone before him.  This was a watershed moment, because for the first time humanity had a systematic way of thinking about