Intellectual Combat in the Corporate Trenches

Intellectual Combat in the Corporate Trenches

Mar. 13, 2013 by

In the last few weeks, I’ve been asked by two marketing support functions to help them deal more effectively with the people they serve and support. One is a market research function, the other a business intelligence group.  Both report

Know your audience

Know your audience

Jan. 30, 2013 by

I recently spoke at an industry event on the subject of differentiating your message.  I was invited to speak by someone who knows my work as a communication coach who told me that there would be a variety of people

How to project authority

How to project authority

Jan. 10, 2013 by

I had the privilege of helping a young man with a sales presentation.  He had already been delivering it for several months on behalf of his investment firm, but he thought we could tweak it.  The slide deck introduced the