Intellectual Combat in the Corporate Trenches

Intellectual Combat in the Corporate Trenches

Mar. 13, 2013 by

In the last few weeks, I’ve been asked by two marketing support functions to help them deal more effectively with the people they serve and support. One is a market research function, the other a business intelligence group.  Both report

Intellectual Combat in the Corporate Trenches

Intellectual Combat in the Corporate Trenches

Mar. 13, 2013 by

In the last few weeks, I’ve been asked by two marketing support functions to help them deal more effectively with the people they serve and support. One is a market research function, the other a business intelligence group.  Both report

Public Speaking:  Reading a Script vs. Internalizing a Message

Public Speaking: Reading a Script vs. Internalizing a Message

Nov. 15, 2012 by

What are the pros and cons of reading a script to an audience, and what are the pros and cons of internalizing a message so that you don’t have to refer to a script? Positives about Reading a Script Your