The Tire They Want to Kick
A few years ago, I was on a panel at the Princeton Club in New York. The subject was “best practices in raising assets.” At some point in the meeting, I said to a roomful of hedge fund managers that
A few years ago, I was on a panel at the Princeton Club in New York. The subject was “best practices in raising assets.” At some point in the meeting, I said to a roomful of hedge fund managers that
It is my belief that presentation skills get greater as they become more meaningful for the audience. This means that a presentation skill that makes the speaker look good is not as great as a presentation skill that benefits the
Guess what your audience is most interested in? That’s right, their problems and how to fix them. This is old news to anyone who has studied the arts of rhetoric, persuasion, and of course advertising. If you can define the