Guess what your audience is most interested in? That’s right, their problems and how to fix them. This is old news to anyone who has studied the arts of rhetoric, persuasion, and of course advertising. If you can define the
I have recently encountered several people who have been rushed into the emergency room of voice and speech training because their vocal presence is not in optimal health. A CEO of a very successful company has a strong, expressive voice,
A few years back The New York Giants won the Super Bowl with two running backs nicknamed Thunder and Lightning. Thunder was Brandon Jacobs and Lightning was Ahmad Bradshaw. In the first half, Jacobs (aka Thunder, 6’ 4” ; 264)