It is my belief that presentation skills get greater as they become more meaningful for the audience. This means that a presentation skill that makes the speaker look good is not as great as a presentation skill that benefits the
Guess what your audience is most interested in? That’s right, their problems and how to fix them. This is old news to anyone who has studied the arts of rhetoric, persuasion, and of course advertising. If you can define the
A few years back The New York Giants won the Super Bowl with two running backs nicknamed Thunder and Lightning. Thunder was Brandon Jacobs and Lightning was Ahmad Bradshaw. In the first half, Jacobs (aka Thunder, 6’ 4” ; 264)