Let’s think of the mind of an audience as having two basic types of material–old impressions and memories of events actually experienced, and imaginative rearrangements of parts of these actual experiences which never really existed. For instance, remembering how your uncle looked when he
One of my consulting firm clients came to me with a problem that surprised me. Although they hire the most accomplished students from the most competitive colleges and B-schools, the firm is concerned about their unwillingness to speak up at
Last week I went to the third and last day of a meeting for engineers. After lunch, one of their senior leaders stood up and summarized every presentation they had experienced during the past three days. As he began to speak