Effective Communication: Performing on the Twitter Stage
All the world’s a stage, which means Twitter is a stage too, a stage that is new to me, and new to most of us. I’ve been told that I need to tweet for marketing purposes. That I should talk
What’s the Difference between a Speech and a Presentation?
Asked to describe a speech, I think most of us would say, “It’s a guy standing at a lectern on a stage reading from notes, a script, or a teleprompter.” Asked to describe a presentation, we would say, “It’s somebody
Persuasion and Influence: Competing for Internal Resources
Suppose you work for a large pharma company that historically makes its profits from blockbuster primary care products, and you work in oncology. When you present your plans to the senior people, it’s evident that they don’t understand your specialty,